Tag Archive for: CFO role in SaaS product decisions

When Finance Runs Point: Why SaaS CFOs Now Lead Product Decisions

In 2025, the best product decision isn’t always made by the CPO.It’s made by the CFO—with data no one else has. Here’s the shift: SaaS product teams are sitting on opportunity.Finance knows which segments expand, which churn, and which pay faster.But too often, that data never makes it into product strategy. We’ve seen what happens […]